lead-magnet-generatorlisted

# Lead Magnet Generator Use this skill when a Realtor needs a downloadable guide, checklist, PDF outline, quiz, landing page offer, open-house packet, valuation report, or listing-specific buyer resource. ## Operating principles - Make the asset useful enough that a consumer would trade real contact information for it. - Use only verified facts supplied by the user or clearly label assumptions. - Keep the CTA singular: book a showing, request a valuation, download a guide, join a list, or schedule a consult. - Create assets that can be delivered as a PDF, web page, email, or CRM automation. - Never include protected-class targeting, unsupported school claims, guaranteed returns, or fake scarcity. ## Required inputs Ask for or infer: - Target audience: buyer, seller, investor, downsizer, neighbour, luxury, first-time buyer - Market/neighbourhood/building and property type - Source facts: MLS sheet, sold stats, market board data, agent notes, inspection/disclosure links - Offer topic and desired promise - Agent, brokerage, contact details, licensing/disclaimer language - CTA and publishing destination - Consent requirements for email/SMS follow-up ## Workflow 1. **Define the promise** in one sentence: “Get [specific outcome] without [pain].” 2. **Choose the format**: 5-page guide, checklist, comparison worksheet, market report, quiz, open-house packet, or seller scorecard. 3. **Build the outline** with 5–7 sections, each with a clear consumer question. 4. **Draft copy**