seller-persona-strategistlisted
Install: claude install-skill AmazingPhotoVideo/ai-for-realtors
# Seller Persona Strategist
Use this skill when an agent has a homeowner lead and needs to understand what is likely driving the seller before making the next call, sending the next asset, or walking into a listing appointment.
This skill does **not** guess private facts. It separates known evidence from hypotheses, avoids protected-class assumptions, and turns behaviour into a practical conversation strategy.
## Trigger situations
Use this skill for:
- home valuation form submissions
- expired, cancelled, withdrawn, and FSBO leads
- circle-prospecting conversations
- past clients considering a move
- downsizer, move-up, investor, landlord, estate, and luxury seller inquiries
- listing appointment preparation
- stale seller leads that need reactivation
## Required inputs
Ask for or infer only from provided data:
```text
Lead name:
Property address or area:
Lead source:
Date/time of inquiry:
Known contact history:
Exact words the seller used:
Known timeline:
Known motivation:
Property type and ownership context if provided:
Market context:
Agent goal:
Requested next action:
Compliance market: US / Canada / state/province / brokerage rules
```
If information is missing, do not invent it. Mark it as “unknown” and ask for the one or two missing facts that would most improve the strategy.
## Operating principles
1. **Evidence first.** Quote the seller’s actual words before interpreting intent.
2. **Motivation is a hypothesis.** Use confidence levels: high, medium, low.