hook-writerlisted

# Hook Writer Turn a piece of content into hooks that earn the next 3 seconds of attention. The output is always 5 options plus 1 clear recommendation, formatted so a non-writer can use it immediately. A hook is not a summary of the content. It is the single most interesting thing in the content, sharpened until a stranger who owes you nothing stops scrolling. Most weak hooks fail because they describe the content ("My thoughts on hiring") instead of opening a gap the reader needs closed ("I hired 3 people wrong before I noticed the pattern"). ## Process Work through these five steps in order. Steps 1 and 2 are where hooks are actually won; do not skip to writing. ### Step 1: Identify the job Establish three things before writing anything: 1. **The content**: what piece is this hook for? If the user gave only a topic or idea, work with that, but say the hooks assume the content will deliver on them. 2. **The platform**: hooks do not transfer between platforms. A LinkedIn first line dies on TikTok. If the user named a platform, use it. If not, infer the most likely platform from the content format (short video script implies TikTok/Reels, professional insight implies LinkedIn, essay or article implies Twitter/X or a newsletter) and state the assumption in one line so they can redirect you. Only ask when the content genuinely fits multiple platforms equally and the choice changes everything. 3. **The audience**: who has to stop scrolling? A hook for founders is different