content-repurposelisted

# /dm:content-repurpose ## Purpose Take one piece of existing content and generate a comprehensive repurposing plan across multiple channels and formats. Produces derivative content pieces, a posting schedule, and platform-specific adaptations to maximize the ROI of every content investment. ## Input Required The user must provide (or will be prompted for): - **Original content**: The source material -- a URL, pasted text, uploaded document, or description of the content (blog post, webinar recording, podcast episode, whitepaper, case study, presentation, video, etc.) - **Target channels**: Which platforms and formats to repurpose into (LinkedIn, Twitter/X, Instagram, email newsletter, blog, YouTube, TikTok, podcast, infographic, etc.) or ask for recommendations - **Brand voice context**: Tone and style preferences (auto-loaded from brand profile if available) - **Priority goals**: What the repurposed content should achieve (traffic, engagement, lead gen, thought leadership, SEO backlinks) - **Timeline**: How quickly the repurposed content needs to go live (same day, one week, two weeks, ongoing drip) - **Constraints**: Any platforms to exclude, content restrictions, compliance requirements, or approval workflows - **Content performance data**: Optional -- engagement metrics from the original piece to identify strongest elements ## Process 1. **Load brand context**: Read `~/.claude-marketing/brands/_active-brand.json` for the active slug, then load `~/.claude-marketing