crisis-responselisted

# /dm:crisis-response ## Purpose Provide rapid crisis assessment and a structured response plan. Classifies severity, identifies stakeholders, drafts messaging for each audience, and builds a communication timeline to contain damage and rebuild trust. ## Input Required The user must provide (or will be prompted for): - **What happened**: Description of the crisis or incident - **When it started**: Timeline of events so far - **Current exposure**: How widely known is it (internal only, social media, press coverage) - **Stakeholders affected**: Customers, employees, investors, partners, public - **Actions taken so far**: Any statements, fixes, or responses already issued - **Spokesperson**: Who will speak for the brand ## Process 1. **Load brand context**: Read `~/.claude-marketing/brands/_active-brand.json` for the active slug, then load `~/.claude-marketing/brands/{slug}/profile.json`. Apply brand voice, compliance rules for target markets (`skills/context-engine/compliance-rules.md`), and industry context. **Also check for guidelines** at `~/.claude-marketing/brands/{slug}/guidelines/_manifest.json` — if present, load restrictions and relevant category files. Check for custom templates at `~/.claude-marketing/brands/{slug}/templates/`. Check for agency SOPs at `~/.claude-marketing/sops/`. If no brand exists, ask: "Set up a brand first (/dm:brand-setup)?" — or proceed with defaults. 2. **Severity classification**: Level 1 (monitor), Level 2 (respond), Level 3 (full mob