dark-funnellisted

# /dm:dark-funnel ## Purpose Map and illuminate the dark funnel — buyer journey activities invisible to traditional attribution. Identify where prospects are encountering the brand outside of trackable channels (Reddit discussions, AI chatbot queries, podcast mentions, community forums, word-of-mouth, dark social sharing) and surface intent signals that reveal the true scope of brand awareness and consideration happening beyond what analytics platforms can measure. ## Input Required The user must provide (or will be prompted for): - **Brand name and product names**: The brand and specific products or services to track across dark funnel channels — used to define search terms, mention patterns, and signal queries - **Known community presence**: Subreddits, Slack communities, Discord servers, industry forums, or niche platforms where the brand has an official or organic presence — these are primary dark funnel listening posts - **Podcast appearances**: Episodes, shows, or sponsorships the brand has participated in — used to correlate vanity URL visits, promo code redemptions, and branded search spikes with specific air dates - **AI visibility data (optional)**: Output from `/dm:geo-monitor` showing how AI chatbots (ChatGPT, Perplexity, Gemini) reference or recommend the brand — a growing dark funnel channel - **Branded search volume trends**: Google Search Console or third-party keyword data showing branded search volume over time — the strongest proxy signal for offline a