email-sequencelisted

# /dm:email-sequence ## Purpose Design a full email sequence ready for implementation in any ESP. Includes subject lines, preview text, body copy, send timing, segmentation rules, and deliverability best practices. ## Input Required The user must provide (or will be prompted for): - **Sequence type**: Welcome, nurture, onboarding, re-engagement, cart abandonment, post-purchase, event, promotional - **Goal**: What the sequence should achieve (activate, convert, retain, upsell, educate) - **Audience segment**: Who receives this sequence and entry trigger - **Number of emails**: Desired count or let the system recommend - **Key messages/offers**: Core value props, promotions, or content to include - **Existing ESP**: Platform in use (Klaviyo, Mailchimp, HubSpot, etc.) for format guidance ## Process 1. **Load brand context**: Read `~/.claude-marketing/brands/_active-brand.json` for the active slug, then load `~/.claude-marketing/brands/{slug}/profile.json`. Apply brand voice, compliance rules for target markets (`skills/context-engine/compliance-rules.md`), and industry context. **Also check for guidelines** at `~/.claude-marketing/brands/{slug}/guidelines/_manifest.json` — if present, load restrictions and relevant category files. Check for custom templates at `~/.claude-marketing/brands/{slug}/templates/`. Check for agency SOPs at `~/.claude-marketing/sops/`. If no brand exists, ask: "Set up a brand first (/dm:brand-setup)?" — or proceed with defaults. 2. Map the sequenc