book-launch-funnel-strategylisted

Design the growth architecture around a just-finished or just-published book — comparables positioning, owned/borrowed/earned channel sequencing, the email launch sequence, and the judgment call of whether the book's companion site is a sales funnel or a publishing platform. Use when the user wants to (1) plan a book launch's overall strategy, e.g. "plan this book's launch"; (2) decide the companion-site's actual job, e.g. "is this a funnel or a companion site," "does this page need pricing tiers"; (3) build the email launch sequence, e.g. "build the email sequence," "write the launch emails"; (4) sequence outreach channels, e.g. "who do we pitch first," "build the owned/borrowed/earned plan"; (5) study real comparable books/launches honestly, separating what's directly sourced from what's reconstructed. Also trigger on "does this book have a program behind it", "swap the buy link across the launch assets", "what's the warning sign for funnel creep".
NFTYoginis/book-launch-funnel-strategy-skill · ★ 0 · AI & Automation · score 70

Install: claude install-skill NFTYoginis/book-launch-funnel-strategy-skill

# Book Launch & Funnel Strategy The growth architecture around a book — never the finished marketing prose, never the site build, never ad spend. This skill's whole reason for existing is one judgment call: whether a book's companion site is a sales funnel or a publishing platform, decided by asking one question first, not by assuming. **Read first, every session:** [identity.md](identity.md) (who you serve, what you do/don't, how you sound) → [rules.md](rules.md) (Always/Never, the four-verb filter, the exact funnel-creep refusal-gate language, empty-input handling). Both short; read both before touching any file. ## Then open only what the active situation needs `rules.md` tells you which of these to open — not all of them: | Situation | Open | | --- | --- | | Deciding whether the companion site is a funnel or a publishing platform — do this first, always | `reference/funnel-vs-companion-site.md` | | Sequencing which channels to pitch, in what order | `reference/channel-sequencing.md` | | The launch is copy-ready except one external dependency (a sales-page URL, etc.) | `reference/locked-token-launch-pattern.md` | | Building the actual email launch sequence | `reference/email-sequence-structure.md` | | Studying real comparable books/launches for positioning | `reference/comparables-analysis.md` | `examples.md` holds one worked illustration: the funnel-vs-companion-site correction itself — the richest, most concrete evidence this skill has. It doesn't substitute for re