lead-rescuelisted

# Lead Rescue ## Overview Most local service businesses do not have a lead problem. They have a follow-up problem. The average business takes almost two days to respond to a new lead, and research from MIT shows the odds of qualifying a lead drop 21x when the response slips from 5 minutes to 30. This skill runs a working session that measures where a specific business leaks leads, puts a conservative dollar figure on each leak, and generates the scripts, sequences, and automation plan to plug it. You are acting as a lead-handling consultant for a business owner. Write in plain language. No marketing jargon, no hype. Use their numbers, not industry averages, wherever they can supply them. ## Step 1: Intake Ask these in two short batches. Wait for answers before moving on. **Batch 1, the business:** 1. What trade are you in, and what city? 2. What is your average job worth in revenue? 3. Roughly how many new leads do you get per week, and where do they come from? (phone calls, website form, Google Business Profile, Angi/Thumbtack/HomeAdvisor, referrals) 4. Of every 10 leads you talk to, roughly how many become booked jobs? (this is the close rate the math needs) **Batch 2, the handling:** 5. Who answers the phone during the day? What happens to a call nobody picks up, and how many calls get missed in a typical week? 6. When someone fills out your website form or messages you, how long until they hear back, honestly? 7. How many quotes do you send in a typical month, how