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trackiq-amazon-amc-ntb-productslisted

Uses Amazon Marketing Cloud to find which products bring new customers into a brand and which mostly sell to people who already buy it — new-to-brand share by ASIN, month by month, the gateway products worth more ad weight, the retention products that need less, and how much Sponsored Products and Display spend each group gets today. Use when the user asks which products bring in new customers, new-to-brand by product or ASIN, gateway or acquisition products, first-purchase products, which ASINs to advertise for growth, or customer acquisition by product.
TrackIQ-HQ/trackiq-amazon-amc-ntb-products · ★ 0 · AI & Automation · score 72
Install: claude install-skill TrackIQ-HQ/trackiq-amazon-amc-ntb-products
# AMC New-to-Brand Products Answers one question with Amazon Marketing Cloud data: **which products do new customers buy first?** Those are the gateway products — the ones worth advertising for growth. The rest mostly sell to people who already know the brand, and advertising them buys sales the brand would largely get anyway. Run it monthly, after AMC has settled the previous month. ## Requires - The TrackIQ MCP, for `list_marketplaces`, `get_amc_ntb_asins`, `get_product_ads` and `get_product_performance`. - **AMC enabled on the account.** If `get_amc_ntb_asins` returns no rows for the last three complete months, stop and say so — there is nothing to estimate from. - Nothing else. No filesystem or internet needed. - **Without the MCP:** works from an AMC new-to-brand-by-ASIN export plus an advertised-product report. ## First run Fill in a copy of `assets/account.example.md` saved as account.md beside the skill. Every TrackIQ skill reads the same file, so an account already set up for another TrackIQ report needs nothing added here. If the runtime has no filesystem, print the same block and ask the user to paste it into their project instructions once. ## Read first - `assets/pulls.md` — the pulls, and how AMC's per-ASIN rows mislead - `assets/method.md` — gateway, retention and mixed, and the funding gap - `assets/checks.md` — what to verify before anything is sent - `assets/report-template.html` — the report. Replace every `{{TOKEN}}`. ## Non-negotiables