cws-listing-seolisted

# Chrome Web Store listing SEO (+ GEO) Maximize **discovery and conversion** for a Chrome extension listing without keyword spam. Work in two surfaces: | Surface | Goal | Primary levers | | --- | --- | --- | | **CWS listing** | Store search + category + Featured path | Name, summary, Overview, category, assets, ratings, retention | | **Marketing site / docs** | Google Search + AI Overviews / AI Mode | Helpful unique content, crawlability, Search Console | Official ranking signals (CWS): **relevancy (name + description)**, **popularity (rating count + average)**, **quality/UX**, and **usage** (e.g. installs vs uninstalls). See [REFERENCE.md](REFERENCE.md). ## Automated vs manual (do not fake APIs) ### Prefer automate (scripts / free Google APIs) | Task | How | | --- | --- | | Character limits + spam heuristics | `node scripts/validateListingCopy.mjs` | | Name ≤75, summary ≤132, description ≤16k | same script | | Superlatives / brand-dump / >5 keyword repeats | same script (policy heuristics) | | Marketing-site lab performance | PageSpeed Insights API / Lighthouse (`web-perf-ci` skill) | | Site query + AI Overview visibility | Search Console UI / Search Console API (after verify) | | Demand language (web, not CWS) | Google Trends UI / Trends API alpha; Keyword Planner (Ads) | ### Must stay manual or agent-browser research | Task | Why | | --- | --- | | **CWS keyword volume** | No official free CWS keyword API | | CWS autocomplete + top-10 competitor titles/summaries | S