campaign_plannerlisted

Create a comprehensive Meta Ads campaign proposal from brand guidelines and competitor analysis: funnel strategy (TOFU/MOFU/BOFU), landing-page recommendations, ad creatives, video scripts, and budget + testing allocation. Outputs reviewable markdown + HTML. Use when user says "/campaign_planner", "plan campaign", "ad strategy", "Meta Ads plan", "campaign proposal", "build a funnel", "plan de campagne", "stratégie pub", "proposition de campagne", "plan Meta Ads", "construire un funnel", "stratégie d'acquisition". Run /website_brand_analysis or /head_of_marketing first for brand context. For creative asset production after approval, see /creative_director. For competitor ad research, see /ads_analyst.
agentik-os/claude-code-skills · ★ 1 · AI & Automation · score 72

Install: claude install-skill agentik-os/claude-code-skills

# Campaign Planner Generate a comprehensive Meta Ads campaign proposal for any brand, based on their products, positioning, and competitor learnings. ## Dynamic Workflow orchestration This skill assembles a proposal from several **distinct analytical units** that are stronger verified independently than written linearly. Treat it as a fan-out, not a single pass. 1. **Plan** — From the brand bible + competitor analysis, enumerate the units to build: `funnel-strategy`, `landing-pages`, `ad-creatives`, `budget+testing`. Set a rubric per unit (e.g. funnel = every product-ladder tier mapped to a stage; budget = sums to 100%). 2. **Parallel fan-out** — Build the four units concurrently (file-disjoint, R-SCOPE). Each unit draws only on the supplied brand/competitor evidence, not invented facts. 3. **Adversarial verify (2-of-3)** — Pass each unit through 3 lenses; accept only on 2-of-3: (a) **Strategist** — does the funnel logic hold; do TOFU/MOFU/BOFU intents match the offers? (b) **Performance buyer** — is the budget split + testing cadence realistic; CAC/ROAS sane? (c) **Brand/voice** — do creatives + scripts match the brand bible voice and the offer ladder? A unit that fails 2 lenses is rebuilt, not patched over. 4. **Loop-until-dry** — If the offer ladder or competitor set is open-ended, keep generating creative concepts per stage until no new differentiated angle survives the verify lenses (avoid duplicate hooks). Bounded sets (fixed budget, fixed