brand-guidelineslisted

# Brand Guidelines Skill Apply comprehensive brand consistency and corporate identity standards across all communication channels and materials. ## Overview Brand guidelines (brand style guides or brand books) define how your brand should be represented visually and verbally across all touchpoints. This skill helps you create professional brand guidelines and ensure consistent brand application. ## When to Use This Skill Use this skill when you need to: - **Create comprehensive brand guidelines** from scratch - **Audit existing materials** for brand compliance - **Apply brand standards** to documents, websites, or marketing materials - **Define or refine** brand identity elements (logo, colors, typography) - **Establish tone of voice** and messaging frameworks - **Manage multiple brands** or sub-brands within an organization - **Ensure accessibility** in brand color choices - **Train stakeholders** on proper brand usage ## Core Brand Elements ### 1. Logo Guidelines Define logo variations (primary, secondary, icon, horizontal/vertical, reversed), usage rules (clear space, minimum size, color variations), and prohibited alterations (no stretching, rotating, color changes, effects, or placement on busy backgrounds). **Quick Reference:** - Minimum size: 0.75" print, 120px digital - Clear space: Height of a logo element on all sides - Required variations: Full-color, monochrome, reversed See `references/visual-specifications.md` for complete logo specifications and `exa