journey-maplisted

# Journey Mapping Skill Map customer journeys to understand end-to-end user experiences, identify pain points, and discover opportunities for improvement. ## When to Use - Designing new features or flows - Understanding existing user paths - Identifying friction points - Planning improvements - Stakeholder communication - Onboarding design ## Journey Map Components ### 1. User Context - **Persona**: Who is the user? - **Goal**: What are they trying to accomplish? - **Trigger**: What initiated this journey? - **Success**: How do they know they've succeeded? ### 2. Journey Phases Typical phases to map: | Phase | Description | |-------|-------------| | Awareness | User realizes they need something | | Consideration | User evaluates options | | Decision | User commits to action | | Action | User completes the task | | Retention | User returns or continues | ### 3. Touchpoint Analysis For each step, document: - **Action**: What the user does - **Interface**: What they interact with - **Thought**: What they're thinking - **Emotion**: How they feel (frustrated, confident, confused) - **Pain Point**: What causes friction - **Opportunity**: How to improve ### 4. Emotion Curve Map emotional state through the journey: ``` Delighted ●───────────● Satisfied ●───● Neutral ●───● Frustrated ●───● Abandoned ● ``` ## Output Format ```markdown ## Customer Journey Map: [Journey Name] ### Context - **Persona**: [User type] - **Goal**: [