← ClaudeAtlas

ga4-auditlisted

Google Analytics 4 configuration and data-quality audit — key events, data streams, custom dimensions, attribution, retention, PII, Ads link, BigQuery export
cognyai/claude-code-marketing-skills · ★ 55 · AI & Automation · score 81
Install: claude install-skill cognyai/claude-code-marketing-skills
# GA4 Audit A one-time audit of a Google Analytics 4 property — configuration *and* data quality. GA4 collects data the moment the tag fires, but most properties quietly leak trust: unmarked key events, PII in parameters, no Ads link, `(not set)` traffic. This skill finds those before they corrupt a quarter of reporting. **Requires:** Cogny Agent subscription ($9/mo) — [Sign up](https://cogny.com/agent) ## Prerequisites Check If `mcp__cogny__google_analytics_4__tool_get_property` is not available: ``` This skill requires Cogny's Google Analytics 4 MCP server. 1. Sign up at https://cogny.com/agent 2. Connect your GA4 property 3. Add Cogny to your .mcp.json (see the repo README) 4. Restart Claude Code ``` Stop here if the tools are missing. ## Usage `/ga4-audit` — full property audit `/ga4-audit config` — property + stream + link settings only `/ga4-audit events` — events, key events, custom dimensions only `/ga4-audit data-quality` — `(not set)`, PII, anomaly checks only ## Steps ### 1. Property discovery ``` tool_list_account_summaries tool_get_property (property_id) ``` Record: time zone, currency, industry category, **data retention setting**, and property type. Flag data retention left at the 2-month default — it should be 14 months so year-over-year exploration works. ### 2. Data streams ``` tool_list_data_streams (property_id) ``` Flag: - Multiple web streams for one site (splits data, double-counts users) - Enhanced measurement off, or measuring