← ClaudeAtlas

google-ads-auditlisted

Comprehensive Google Ads account audit — campaign structure, budget pacing, conversion tracking, wasted spend — across every campaign type, ranked by estimated $ impact
cognyai/claude-code-marketing-skills · ★ 55 · AI & Automation · score 81
Install: claude install-skill cognyai/claude-code-marketing-skills
# Google Ads Audit A one-time, account-wide Google Ads health audit using live data via Cogny's MCP server. Covers every campaign type, scores the account out of 100, and routes you to the right campaign-type skill for deeper drill-down. **Requires:** Cogny Agent subscription ($9/mo) — [Sign up](https://cogny.com/agent) ## Prerequisites Check Verify Google Ads MCP tools are available. If `mcp__cogny__google_ads__tool_execute_gaql` is not available: ``` This skill requires Cogny's Google Ads MCP server. 1. Sign up at https://cogny.com/agent 2. Connect your Google Ads account 3. Add Cogny to your .mcp.json (see the repo README) 4. Restart Claude Code ``` Stop here if the tools are missing — do not guess at numbers. ## Usage `/google-ads-audit` — full account audit `/google-ads-audit campaigns` — campaign structure + performance only `/google-ads-audit budget` — budget pacing only `/google-ads-audit tracking` — conversion tracking sanity only `/google-ads-audit negatives` — account negatives + exclusions only ## Approach This is the **account-level** audit — it finds structural problems and wasted spend across the whole account. For campaign-type depth (asset groups, keywords, feeds, audiences) it points you to `/pmax-audit`, `/search-campaign-audit`, `/shopping-campaign-audit`, or `/demand-gen-audit`. All money fields come back in micros — divide `cost_micros` etc. by 1,000,000. ## Steps ### 1. Account discovery ``` tool_list_accessible_accounts ``` If multiple