non-commodity-contentlisted

# Non-Commodity Content Google's Danny Sullivan (Search Liaison) has explicitly said Google prefers *non-commodity* content — articles grounded in specific experience, specific clients, specific numbers, and things only *you* could have written. This skill refuses to let you publish filler. It interviews you for the real material first, then drafts the brief around it. **Commodity (the generic version competitors and AI churn out):** - "Top 10 Things to Consider When Buying Running Shoes" - "7 Tips for First-Time Homebuyers" - "2024 Kitchen Trends You Need to See" **Non-Commodity (what Google actually ranks):** - "Why This Customer's Shoes Collapsed After 400 Miles: A Wear Pattern Analysis" - "Why We Waived the Inspection (And Saved $15k): A Look Inside the Sewer Line" - "Marble vs. Grape Juice: Why I Refused to Install Stone for a Family of Five" Notice the pattern: a specific subject + a specific number or refusal + the promise of analysis, not a listicle. ## Usage `/non-commodity-content <topic, URL, or commodity headline>` Examples: - `/non-commodity-content best CRM for agencies` - `/non-commodity-content https://mybrand.com/blog/seo-tips` - `/non-commodity-content "10 tips for better email subject lines"` ## Steps ### 1. Frame the commodity trap If the input is a URL, WebFetch it and identify the commodity framing (the generic headline, the listicle structure, the interchangeable advice). If the input is a plain topic or commodity-style headline, restate it in