revenue-auditlisted
Install: claude install-skill cognyai/claude-code-marketing-skills
# Revenue Audit
The "email growth consultant in a box." Scans your connected ESP for the revenue sitting on the table and ranks every finding by estimated dollar impact, so you know exactly what to fix first.
**Requires:** Cogny MCP + a connected ESP. [Sign up](https://cogny.com)
This is the skill to run once per quarter, or whenever you inherit an email program and need to know where to start.
## Usage
`/revenue-audit` — full audit of the connected ESP
## Prerequisites Check
Detect connected ESP (check both `mcp__cogny__<svc>__*` and `mcp__<svc>__*` namespaces). If the user has multiple connected, run against each and produce separate reports.
**Revenue data availability (cogny-mcp-proxy as of this writing):**
| ESP | Has flows/automations? | Has purchase/revenue data? |
|-----|------------------------|----------------------------|
| Klaviyo | ✓ (`list_flows`) | ✓ (via `list_events` with metric="Placed Order", `value` field) |
| Mailchimp | ✓ (`tool_list_automations`) | ✗ — engagement only |
| Rule | ✓ (`tool_list_journeys`) | ✗ — engagement only |
| Get a Newsletter | ✗ — no flow concept exists | ✗ — engagement only |
For non-Klaviyo ESPs, revenue estimates must be either (a) supplied by the user (paste historical email revenue), or (b) flagged as "engagement uplift only" with no dollar figures.
## Steps
### 1. Establish baseline context
Pull once and reference throughout:
- Total active subscribers
- Average open rate + CTR (last 90 days)
- **Klaviyo only:** T