marketing-ideatelisted

# marketing-ideate — generate the next bet(s) Produce N **falsifiable** bets. Each bet is `idea` · `hook` (literal 0–3s scroll-stopper) · `assumption` (WHY it should go viral — must be falsifiable) · `goal` (measurable, e.g. ">P75 velocity") · `theme` · `tags`. You — the agent — do the thinking; the CLI only persists. ## Do this 1. **Read state** — phase + learned direction: ```bash studio marketing journal --channel <name> ``` 2. **Gather live signal** (don't bet from stale memory): use `WebSearch` for trending formats/hooks/narratives/news pegs in the niche + what comparable channels are blowing up with this week. 3. **Recall what worked** here: ```bash studio marketing recall "<niche / current direction / candidate theme>" --channel <name> ``` 4. **Reason the bets yourself:** - **Cold-start (<10 deployed):** maximize DIVERSITY — vary theme, hook style, emotion to map what this audience rewards. - **Optimizing (≥10):** lean into the recalled winning patterns, but make **≥1 exploration** bet into adjacent territory (the 40% — see the backlog section in marketing-guru). 5. **Persist each** (no LLM, just I/O): ```bash studio marketing add "<idea>" --hook "<hook>" --assumption "<why>" --goal "<target>" \ --theme "<theme>" --tags "a,b,c" --channel <name> # add --exploit for an exploit bet ``` ## Fallback (scripted, non-agent) `studio marketing ideate --provider <llm> --signals <file> --niche "<niche>" --n 3` runs the