cvmlisted
Install: claude install-skill deeparchi-ai/Deeparchi-CVM
# CVM — Client Value Method
Use this skill to drive an IBM Client Value Method (CVM) engagement. CVM is the **selling/engagement** framework that aligns sales and delivery teams to define, propose, and deliver what the client needs, values, and expects. It complements TeamSD (solution-design side) — together they cover the full pre-sale through post-sale cycle.
## Core mental model
Five CVM phases, each with a progress indicator:
```
UNDERSTAND ──► EXPLORE ──► DEVELOP ──► IMPLEMENT ──► CONFIRM
VALIDATED QUALIFIED WON COMPLETED NEW OPPORTUNITIES
```
Each phase has a **Difference Maker question** — the one that drives client preference for IBM:
| Phase | Difference Maker question |
|---|---|
| UNDERSTAND | Does the client have a **compelling need to act now**? Do we know it? |
| EXPLORE | Do you know the client's perception of **IBM Unique Value**? |
| DEVELOP | Is the **value proposition** for the solution strong enough? |
| IMPLEMENT | Are we **delivering** what the client is expecting and IBM has contracted to do? |
| CONFIRM | Will the client's **use of the solution** add value to their business? |
Three buying behaviours (per opportunity, not per client):
- **Value for Money** — specific tech/service at competitive price, simple, efficient
- **Trusted Supplier** — best-in-class + integrated + one client-focused team end-to-end
- **Innovation Partner** — customized, complex, strategic, high-impact, deep relationship
BTT (1–5) rates size/complexity