bl-reachlisted

# bl-reach The invite note is 200 characters. The first message decides whether there is a second one. Neither is a pitch. ## Get the specifics before writing Ask once, in a single batched question: 1. **Who** - name, role, company. 2. **The trigger** - the actual reason to reach out *now*. A post they wrote, something their company shipped, a talk they gave, a mutual connection who would vouch. "They fit my ICP" is not a trigger, and a message without one reads as a list import, because it is. 3. **What the user actually wants** - a conversation, a referral, a job, a sale. Be honest internally even when the message does not lead with it. If there is no trigger, say so. The honest move is to go comment on their work for two weeks and reach out after, and that advice is worth more than a well-written cold message. ## The invite note - 200 characters It has one job: make accepting obviously safe and mildly interesting. It is not where the pitch goes. - Name the trigger in the first clause. - One sentence, sometimes two. - No ask. Nothing to agree to yet. - No "I'd love to connect and explore synergies." ``` Saw your post on killing the weekly status meeting - we did the same thing last year and it broke in a way I didn't expect. Would be good to follow your stuff. ``` ## The first message Send it days after they accept, not minutes. An instant message after acceptance is the clearest automation tell on the platform. - **Under 80 words.** A long first mes