cold-email-outreachlisted
Install: claude install-skill gooseworks-ai/goose-skills
# Cold Email Outreach
The final mile of the outbound pipeline. Takes leads from wherever the user has them, builds email sequences, loads campaigns into the user's chosen outreach tool, and launches.
**Tool-agnostic:** Asks the user which outreach platform they use. Defaults to Smartlead if they have MCP tools configured. Falls back to CSV export for any other tool or manual workflow.
## When to Use
Use this skill when:
- User says "launch a campaign", "send outreach", "email these leads", "set up cold email"
- User has a list of leads and wants to run an outbound email campaign
- User wants to create and configure a campaign in Smartlead or another outreach tool
## Supported Outreach Tools
This skill does NOT assume a specific tool. It asks first, then adapts.
| Tool | Integration | How It Works |
|------|------------|--------------|
| **Smartlead** (default) | MCP tools (`mcp__smartlead__*`) | Full automation: create campaign, add sequences, import leads, allocate mailboxes, configure schedule, launch |
| **Instantly** | CSV import | Generate CSV matching Instantly's import format, user uploads manually |
| **Lemlist** | CSV import | Generate CSV with Lemlist-compatible columns |
| **Apollo** | CSV import | Generate CSV matching Apollo sequence import format |
| **Manual / Other** | CSV + instructions | Export leads + emails as generic CSV, provide setup instructions |
**Tool selection logic:**
1. Ask user in Phase 0: "Which outreach tool do you use?"
2. If **Smartl