competitor-monitoring-systemlisted

# Competitor Monitoring System Set up ongoing competitive intelligence for a client. Monitor competitor content, ads, reviews, social presence, and product moves. Produce regular intelligence reports. ## When to Use - "Set up competitor monitoring for [client]" - "Track what [competitors] are doing" - "Monitor [competitor] content and ads" ## Prerequisites - List of competitors to track (typically 3-7) - Client context with competitive positioning - Competitor founder/executive LinkedIn profiles (for social monitoring) ## Setup Steps ### 1. Define Competitor Watchlist Create a competitor tracking file: `clients/<client-name>/intelligence/competitor-watchlist.md` For each competitor, document: - Company name and URL - Key products/features - Founder/exec LinkedIn profiles - Known content channels (blog URL, YouTube, podcast) - Review profiles (G2, Capterra URLs) - Ad library pages (Meta, Google) ### 2. Initial Competitive Baseline Run the full competitor-intel composite for each competitor to establish a baseline: **Skill**: competitor-intel (chains reddit + twitter + linkedin + blog + review scrapers) Plus: - **Skill**: google-ad-scraper — Scrape their current Google ads - **Method**: Use `web_search` against Meta Ad Library (facebook.com/ads/library) for Meta ad research - **Skill**: review-site-scraper — Pull latest G2/Capterra/Trustpilot reviews **Output**: `clients/<client-name>/intelligence/competitor-baseline.md` ### 3. Configure Monitoring Cadence | Wha