← ClaudeAtlas

iw-blog-writerlisted

Generates branded technical blog posts with embedded diagrams, code examples, and SEO metadata. Use when asked to write a blog post, article, or thought piece for Innovation Ways. Triggers on "blog", "blog post", "article", "thought leadership", "tutorial post", "case study", "how we built", "/iw-blog", or when creating content for the Innovation Ways blog.
innovation-ways/iw-ai-core · ★ 0 · AI & Automation · score 67
Install: claude install-skill innovation-ways/iw-ai-core
# Innovation Ways Blog Writer ## Purpose Generate publication-ready technical blog posts that follow Innovation Ways brand identity, tone of voice, and proven content structure patterns. Output includes Markdown source, branded HTML, and PDF. ## Prerequisites Before writing, load these dependencies: 1. **Brand configuration**: Read `templates/brand/brand.json` for colors, fonts, and diagram theme 2. **Tone of voice**: Read `templates/brand/tone-of-voice.md` — use the "Blog Post Voice" section 3. **Blog structure reference**: Read `skills/iw-blog-writer/references/blog-structure.md` for the selected blog style 4. **Research guide**: For detailed best practices, consult `poc/guide-blog-writing.md` ## Instructions ### 1. Determine Blog Style Select one of five styles based on the topic and intent: | Style | When to Use | Length | |-------|-------------|--------| | **Thought Leadership** | Opinionated analysis of trends, architecture decisions, industry shifts | 2,000-3,000 words | | **Tutorial** | Step-by-step implementation guides with working code | 1,500-2,500 words | | **Case Study** | "How we built X" with narrative arc, challenges, and results | 1,200-2,000 words | | **Comparison** | Evaluating technologies, tools, or approaches side-by-side | 1,500-2,500 words | | **How-To** | Focused task completion — solve one specific problem | 800-1,500 words | If the user specifies `--style`, use that. Otherwise, infer from the topic. ### 1b. Select Voice Choose based on