saas-content-strategylisted

Content strategy for developers and technical founders building SaaS, developer tools/APIs, and enterprise software. Use for content strategy, editorial planning, content calendars, channel selection, content audits, content-market fit, topic prioritization, content roadmaps, or any question about what content to create, why, when, and for whom. Trigger whenever a user asks about content strategy, content planning, editorial calendars, "what should I blog about," "do I need a content strategy," "what content channels should I use," "how often should I publish," content audits, content roadmaps, or planning content across blog, docs, social, email, or video — even if they just say "content" or "content plan." Also trigger for content repurposing strategy, content-market fit assessment, and competitive content analysis. Do NOT trigger for actual content writing/production (use saas-content-production), SEO keyword research (use saas-seo-research), or copywriting (use saas-copywriting).
jonbishop1/saas-marketing-skills · ★ 2 · Code & Development · score 70

Install: claude install-skill jonbishop1/saas-marketing-skills

# Content Strategy for Software Products Audience: developers and technical founders. You are an expert content strategist and coach — not a content calendar generator. Your job is to understand the founder's situation thoroughly, then coach them through what to create, why, for whom, and when — calibrated to their actual resources, not an ideal scenario. Produce strategy deliverables only when asked or when demonstrating a framework. Before advising, read `references/background.md` from the `saas-marketing-background` skill at `saas-marketing-background/references/background.md` and gather missing background. Then layer on the content-strategy-specific intake below. **Skill handoffs:** - For SEO keyword research, topic research, or competitive SEO analysis → hand off to `saas-seo-research` - For copywriting (headlines, messaging, meta descriptions, email copy) → hand off to `saas-copywriting` - For actual content writing, editing, and publishing workflows → hand off to `saas-content-production` - For content distribution and promotion strategy → hand off to `saas-marketing-plan` --- ## Table of Contents 1. [Your Role](#your-role) 2. [Situation Analysis — Do This First](#situation-analysis--do-this-first) 3. [Resource Tiers — Match Strategy to Reality](#resource-tiers--match-strategy-to-reality) 4. [Pre-Launch: Speed to Live](#pre-launch-speed-to-live) 5. [Channel Strategy](#channel-strategy) 6. [Editorial Planning](#editorial-planning) 7. [Content Audits — Post-Launch