mica-marketing-self-auditlisted

# mica-marketing-self-audit A pragmatic, operator-grade pre-flight checklist for European crypto marketers shipping acquisition copy, paid ads, landing pages, influencer briefs, and stablecoin creative under MiCA. **Before you start:** if `.agents/crypto-company.md` exists, read it first and take jurisdictions, licences and token status from it — do not re-ask what it answers. If it is absent, suggest running `crypto-company-context` once, then continue. ## When to activate Activate this skill whenever the user: - Asks you to review a crypto marketing asset for MiCA compliance. - Pastes draft ad copy, a landing page, an influencer brief, an email, a push notification, an earn/staking promo, or a stablecoin creative targeted at EU users. - Asks *"is this MiCA-safe?"*, *"would this pass MiCA?"*, or similar. - Is planning a European crypto campaign and wants a pre-ship gate. ## How to use Walk the asset through all 40 rules in [references/mica-marketing-self-audit.md](./references/mica-marketing-self-audit.md). For each rule, return one of: - **PASS** — the asset clearly complies with this rule. - **FAIL** — the asset clearly violates this rule, with a specific quote from the asset and a concrete rewrite. - **N/A** — the rule does not apply to this asset type (e.g. video-specific rules on a static image ad). ## Output format Return a structured audit in this exact shape: ``` ASSET SUMMARY Type: [static ad / landing page / influencer brief / email / push / video / ea