← ClaudeAtlas

vara-marketing-self-audit-prolisted

Full VARA marketing self-audit for Dubai-targeted cryptoasset promotions. Invoke when you submit a marketing asset (banner, ad, landing page, email, X post, video script, whitepaper excerpt, KOL contract, press release, in-app placement) intended to reach UAE or Dubai-emirate audiences for the full 38-rule audit. Returns verdict + per-rule analysis + rewrite suggestions. Authored by an ex-CMO of two international crypto exchanges; reflects VARA Marketing Regulations 2023, the VARA Compulsory Rulebook, activity-specific Rulebooks (Custody, Broker-Dealer, Exchange, Lending & Borrowing, VA Management, VA Issuance), the Fiat-Referenced Virtual Asset Rulebook, UAE Federal Decree-Law No. 14 of 2023, SCA overlap, and operator-grade interpretive notes through Q1 2026.
jukkablomberg/northpoint · ★ 1 · AI & Automation · score 77
Install: claude install-skill jukkablomberg/northpoint
# VARA Marketing Self-Audit Pro — 38 Rules This is the engine that powers the full audit behind `northpoint.fi/check/vara`. The public Free check version checks ~10 rules. This skill checks all 38, with operator-grade interpretive notes that the public version doesn't include. The VARA regime is younger than MiCA but more prescriptive on two axes: **prior approval** of marketing campaigns and **Sharia-compliance overclaiming**. Both have already produced enforcement-by-correspondence actions through 2024–2025. Treat both categories with extra care. --- ## How to invoke this skill You submit a marketing asset (text, URL, or PDF excerpt) plus optional metadata: asset type, intended audience (UAE residents / UAE non-residents / DIFC / ADGM / GCC / global), launch date, activity classification of the issuer/CASP (Exchange, Broker-Dealer, Custody, Lending & Borrowing, VA Management, VA Issuance), token type if applicable (utility, FRVA, security-token, NFT, restricted). The model applies all 38 rules in order, classifies each as PASS / FLAG / FAIL, summarises the per-rule findings, and produces: 1. **Verdict line** — `X FAIL · Y FLAG · Z PASS · {ALL CLEAR | ATTENTION | DO NOT SHIP}` 2. **Per-rule analysis** — for each FAIL/FLAG: the specific text matched, the rule citation, the suggested rewrite 3. **Stamped read** (if Jukka is in the loop) — 1–3 sentences of judgment beyond the rule engine 4. **Audit-history row** — JSON object suitable for writing to the customer's Notion