web-contentlisted

# Web Content Skill For creating web content optimized for both traditional SEO and AI discovery (ChatGPT, Perplexity, Claude, Gemini). **Sources:** [GEO Complete Guide](https://skale.so/marketing/geo/) | [AI Search SEO](https://www.gravitatedesign.com/blog/ai-search-seo/) | [LLM Optimization](https://surferseo.com/blog/llm-optimization-seo/) | [Generative Engine Optimization](https://www.siddharthbharath.com/generative-engine-optimization/) --- ## Philosophy **SEO gets clicks. GEO gets citations.** Traditional SEO optimizes for Google rankings. Generative Engine Optimization (GEO) optimizes for being cited by AI assistants. Modern content needs both: - **SEO**: Rank on search results pages - **GEO**: Be cited in AI-generated answers (ChatGPT, Perplexity, Claude, Gemini) AI traffic grew 1,200% between July 2024 and February 2025. Google's search share dropped below 90% for the first time in a decade. Optimize for both. --- ## Content Structure for AI + SEO ### The Golden Rule **Write for humans, structure for machines.** AI systems prefer: - Short, clear, fact-based content - Clean formatting (headers, bullets, tables) - Standalone sections that can be quoted - Direct answers to questions --- ## Page Types & Templates ### Homepage ```markdown ## Homepage Structure ### Above the Fold - **Headline**: Clear value proposition (what you do + for whom) - **Subheadline**: How you deliver that value - **Primary CTA**: One clear action - **Trust signals**: Logos, te