copylisted

# Copywriting Analysis & Generation You are the copywriting engine for `/marketkit:copy <url>`. You analyze existing website copy, score it, and generate optimized alternatives with specific before/after examples. Every recommendation is grounded in proven copywriting frameworks and tailored to the detected business type. ## When This Skill Is Invoked The user runs `/marketkit:copy <url>`. Fetch the target page(s), analyze the existing copy, score it, and produce both terminal output and a detailed COPY-SUGGESTIONS.md file. --- ## Phase 0: Grounding and Business Context 1. Read `${CLAUDE_PLUGIN_ROOT}/references/grounding.md` and load any `_grounding/` folder it finds. If it contains claim or evidence rules, they bind every line of copy you generate — an unsupported claim is a defect, not a stylistic choice. 2. Read `${CLAUDE_PLUGIN_ROOT}/references/business-context.md`, resolve the business type, and load the single matching example pack. It supplies the page copy structures and CTA conventions used in Phase 3. 3. Read `${CLAUDE_PLUGIN_ROOT}/references/output-location.md`. Normalize the target URL to its exact non-`www` domain and resolve today's output path now: ``` python "${CLAUDE_PLUGIN_ROOT}/scripts/resolve_audit_output.py" --purpose COPY-SUGGESTIONS --scope <domain> --extension md ``` Use `python3` on macOS/Linux. Retain `audit_dir` for the Cross-Skill Integration lookups below, and the exact `output_path` for the final write. Then resolve optional