cold-call-openerlisted

Writes the opening 5-30 seconds of a live outbound cold call - a tailored opener for a named persona and pain point, with 2-3 testable variants, delivery notes, and a measurement plan. Covers B2B and B2C phone outreach, including do-not-call scrubbing. Use whenever the user mentions a cold call opener, cold call script, phone opener, dialer talk track, "what do I say when they pick up", or opening a call for a persona, even if they don't say "opener" explicitly. Do NOT use for rebuttals later in the call (use mbfinotti/sales-skills@sales-objection-handling), grading a recorded call (mbfinotti/sales-skills@sales-call-review), or cadence planning (mbfinotti/sales-skills@sales-outbound-sequence).
mbfinotti/sales-skills · ★ 0 · AI & Automation · score 73

Install: claude install-skill mbfinotti/sales-skills

# Cold Call Opener Draft what a rep says between "hello" and the prospect's first real response. The opener ends the moment the prospect engages or brushes off - everything after that belongs to a neighboring skill (see References). The published evidence on opener wording comes almost entirely from two Gong datasets that contradict each other, plus Cognism's funnel data. This skill reports each source honestly instead of blending them into a fake industry benchmark. ## Interview Ask before drafting anything. One question per message; offer multiple-choice answers when possible. Skip any question the user already answered. - B2B or B2C? (If both, draft separate openers - the pain framing and the legal scrubbing differ.) - Who picks up: title and seniority? (IC / manager / director-VP / executive / business owner / consumer.) - What does the product do, in one plain sentence a stranger would understand? Refuse feature lists; one sentence. - What pain do you believe this person has, in their words? - Where did that pain hypothesis come from: a verified signal (job posting, funding, tool change, something they said or submitted) or an educated guess? This decides the wording, not just the confidence. - Desired outcome of the call: booked meeting / qualification / referral to the right person / (B2C) quote, appointment, or sign-up? - List temperature: fully cold, warm-ish (prior touch, inbound form), or a re-attempt? - If a re-attempt: what happened on the previous attempts?