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cold-email-deliverabilitylisted

Reviews a cold email draft and its sending setup for deliverability - SPF/DKIM/DMARC alignment, sender reputation and complaint risk, body mechanics (length, links, images, tracking pixels, HTML vs plain text, opt-out), and legal compliance by region. Covers B2B cold outbound and B2C bulk/lifecycle mail. Use whenever the user mentions the spam folder, blacklisting, domain warmup, inbox placement, bounce rates, DMARC, or "why are my emails not landing", even without the word deliverability. Do NOT use for subject lines (mbfinotti/sales-skills@cold-email-subject-line-tester) or cadence (mbfinotti/sales-skills@sales-outbound-sequence). Hygiene and compliance only, never spam-filter evasion.
mbfinotti/sales-skills · ★ 0 · AI & Automation · score 73
Install: claude install-skill mbfinotti/sales-skills
# Email Deliverability Review Review a cold email draft and the setup that sends it - authentication, domain architecture, reputation signals, body structure, legal compliance; return a placement-risk report ordered by what actually decides inbox placement. Label every claim's provenance: - **provider-verified** - mailbox-provider or standards-body documentation. - **vendor** - tool-vendor marketing, no independent methodology. - **contested** - credible sources disagree. - **practitioner** - expert consensus, uncontrolled. Never present a vendor number as a law. Where evidence does not exist, say so. ## The placement hierarchy Encode this order in every review. It is what most advice in this space gets backwards. Effort below is setup and monitoring time and reversibility, never a price. - value (placement bought): authentication > reputation and complaint control > content structure > word choice - effort (setup, monitoring, reversibility): reputation and complaint control > authentication == content structure > word choice - efficiency (do first): authentication > content structure > reputation and complaint control > word choice Authentication and content structure tie on effort because each is a single one-time hour and each is fully reversible. They differ only in who executes them - DNS access versus the draft's author; this is a re-ranking condition, not an effort difference. 1. **Authentication is a hard gate.** An hour of DNS work, and nothing downstream wo