influencer-outreachlisted
Install: claude install-skill mbfinotti/partnerships-skills
# Influencer Outreach
Draft the first-touch pitch and follow-up plan a partnership manager uses to propose a collaboration to one individually vetted influencer or creator, then stop at the first positive reply.
No named industry-standard framework exists for creator pitching. Published guidance is a scatter of single-outlet formulations, none branded or adopted cross-vendor:
- one vendor's soft-CTA vs. specific-ask split
- one commerce guide's four-question first-message checklist
- one consultant's unnamed six-step process
Never present any of them as a standard.
## Interview
Ask before drafting anything. One question per message; offer multiple-choice answers when possible. Skip any question the user already answered.
- Is this a B2C brand collab or a B2B creator program? (Product sold to consumers vs. to businesses - drives message framing and deliverable types.)
- What does the brand make, and what is the one-line reason this creator's audience would care?
- Who is the creator, on which platform(s), and what evidence says they fit? (Specific posts, audience data, a discovery brief - fit evidence is required input, not something to invent here.)
- What compensation model is on offer, with the actual number? (Flat fee $X / commission % + attribution window + payout schedule / gifted product only / hybrid.) This skill communicates the offer; it never designs or adjusts it.
- What campaign shape do you have in mind - rough deliverables and timing? (Stays a one-line sk