social-repurposelisted

# Social Repurpose One asset, many native posts. The mistake is copy-pasting the same blurb everywhere. Each platform rewards a different shape — respect it. Extract the *ideas* from the source, then re-form each for its channel. ## Step 1: mine the source Pull out, before writing any post: - The **one big idea** (the thing worth spreading). - 3-5 **standalone insights** (each true and useful on its own, no context needed). - 1-2 **surprising data points or contrarian claims** (these travel). - A concrete **example or story** if present. If the source has no idea worth spreading, say so — don't manufacture engagement bait. ## Step 2: shape per platform **X / Twitter (single)** — one insight, one hook line, ≤280 chars, no hashtags-as-filler. Front-load the payoff. **X / Twitter (thread)** — hook tweet that promises a specific payoff → one insight per tweet → last tweet = recap + soft CTA. 5-9 tweets. Each tweet must stand alone if screenshotted. **LinkedIn** — hook line, then a line break (the "see more" cutoff lives here — the first line must earn the expand). Short paragraphs, 1 idea each, a lesson or POV, light CTA/question. 1200-1600 chars. No engagement-bait ("Agree?" spam). **Instagram / carousel** — slide 1 = hook, slides 2-N = one point each (≤15 words/slide), final slide = CTA. Give slide-by-slide text. **Newsletter blurb** — 2-3 sentences + link, written to make opening the full piece feel worth it. ## Output template ``` ## Repurposed: <source title> **