kelly-adslisted
Install: claude install-skill mr-kelly/skills
# Kelly Ads
## App UI Screenshots
<table>
<tr>
<td width="50%"><img src="assets/screenshots/overview.webp" alt="Kelly Ads overview"></td>
<td width="50%"><img src="assets/screenshots/campaigns.webp" alt="Kelly Ads campaigns"></td>
</tr>
<tr>
<td><strong>Overview</strong><br>Cross-platform ads board: blended ROAS/ACOS vs target, per-platform cards, spend vs revenue bars, and worst offenders.</td>
<td><strong>Campaigns</strong><br>Campaign table with budget pace, spend, ROAS, and color-coded ACOS vs target across Amazon, Meta, TikTok, and Google.</td>
</tr>
<tr>
<td width="50%"><img src="assets/screenshots/adjustments.webp" alt="Kelly Ads adjustment queue"></td>
<td width="50%"><img src="assets/screenshots/alerts.webp" alt="Kelly Ads anomaly alerts"></td>
</tr>
<tr>
<td><strong>Adjustment queue</strong><br>Agent-proposed bid, budget, and negative-keyword changes with evidence and expected impact, gated on approval.</td>
<td><strong>Alerts</strong><br>Deterministic anomaly feed: ACOS breaches, budget burnouts, zero-conversion spend, CPC spikes, rejected ads.</td>
</tr>
</table>
## Overview
Use this skill as Kelly's ad-campaign command desk. It aggregates spend and
performance from Amazon Ads, Meta (FB/IG), TikTok Ads, and Google Ads into
one Busabase-backed App-in-Skill board (spend, impressions, clicks,
conversions, revenue, ROAS, ACOS per campaign), detects anomalies
deterministically (ACOS above target for N days, budget exh