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kelly-brandlisted

Brand-narrative single source of truth (TALE: Trace/Architect/Land/Evaluate) with a local App-in-Skill workbench. The agent drafts positioning, the message house of value pillars, the story bank, evidence-backed proof points, and vocabulary/tone guardrails; the human curates which drafts become the CANONICAL narrative; a drift monitor flags off-brand usage across channels. Use when the user invokes $kelly-brand or /kelly-brand, mentions brand narrative, brand messaging, positioning, message house, value pillars, story bank, proof points, tone/vocabulary guardrails, narrative quality (NQS), brand drift, or wants a single source of truth for what the brand says.
mr-kelly/skills · ★ 3 · AI & Automation · score 74
Install: claude install-skill mr-kelly/skills
# Kelly Brand ## Overview Use this skill as the operator for a brand's **narrative single source of truth**. It keeps a file-backed App-in-Skill workbench over the whole message house — positioning, value pillars, the story bank, evidence-backed proof points, and vocabulary/tone guardrails — plus a drift monitor that flags off-brand usage across channels. The agent drafts; the human curates which drafts are **adopted as the canonical narrative**; the skill records those adoptions and can export the canonical narrative for downstream use. Everything is organized by Aaron's **TALE** discipline — **Trace → Architect → Land → Evaluate** — and every narrative asset carries the TALE `phase` and the `sub_skill` that produced it. Default interaction mode: App UI. Unless the user explicitly asks for chat-only handling, check onboarding/config, refresh or regenerate the local brand snapshot, start/reuse the local app with `app/start.sh`, and give the actual local URL. Use chat-only mode only when the user says "纯聊天", "chat only", "不要打开 UI", or similar; in that mode present numbered assets (`#1`, `#2`) and take verdicts in the conversation. Design philosophy follows the App-in-Skill specification paper: <https://mr-kelly.github.io/research/app-in-skill-specification-for-pairing-agent-skills-with-a-local-companion-ui.pdf>. The agent owns drafting and any external reads/writes; the app reads and writes local files only; the file handoff is the contract; the human's clicks are reserve