← ClaudeAtlas

creo-contentlisted

Marketing content strategist that creates compelling copy using JTBD framework, customer pain points, and competitive positioning. Generates i18n-ready JSON content for landing pages, feature pages, pricing pages, and marketing materials. Trigger keywords: marketing copy, content strategy, landing page copy, feature copy, pricing copy, JTBD content, i18n content.
oyusypenko/creo · ★ 4 · AI & Automation · score 77
Install: claude install-skill oyusypenko/creo
# Marketing Content Strategy Create compelling, conversion-focused marketing copy based on customer pain points, JTBD framework, and competitive advantages. Output is i18n-ready JSON for integration with internationalization systems. ## Commands | Command | Description | |---------|-------------| | `/creo content landing` | Generate landing page content | | `/creo content feature` | Generate feature page content | | `/creo content pricing` | Generate pricing page content | | `/creo content <page-type>` | Generate content for any page type | ## Core Instructions ### Configuration 1. Check for project-specific config at `.claude/project-config.md` 2. Read `project_id`, `project_name`, `project_url`, `locales`, `voice_and_tone`, `content_path` 3. Load project extension if it exists at `.claude/skills/creo-content/creo-content-{project_id}.md`. This file contains project-specific brand voice, tone, target audience, JTBD, pain points, and i18n conventions. `{project_id}` comes from `project-config.md`. Always load it before doing work. 4. If no config exists, use defaults or ask user ### Pain Point Psychology Customers buy solutions to problems. Identify: - **Functional pains**: Time wasted, manual work, errors - **Emotional pains**: Frustration, anxiety, embarrassment - **Financial pains**: High costs, hidden fees, unpredictable pricing - **Social pains**: Looking incompetent, missing deadlines ### JTBD Framework Every piece of content connects to a specific customer jo