37signals-waylisted
Install: claude install-skill planifest/planifest-framework
# The 37signals Product Development Framework
A complete system for building profitable software products without bloat, bureaucracy, or burnout. Over fifteen years, 37signals distilled their approach into three books: *Getting Real* (2006) established the "build less" ethos, *Rework* (2010) challenged conventional business wisdom, and *Shape Up* (2019) operationalized everything into a repeatable development process. Together they form a philosophy, a mindset, and a method for small teams that ship meaningful work on a predictable cadence.
## Table of Contents
- [Core Principle](#core-principle)
- [Scoring](#scoring)
- [1. Build Less, Underdo the Competition](#1-build-less-underdo-the-competition)
- [2. Shaping the Work](#2-shaping-the-work)
- [3. Betting and Cycles](#3-betting-and-cycles)
- [4. Small Teams and Execution](#4-small-teams-and-execution)
- [5. Opinionated Software and Clear Communication](#5-opinionated-software-and-clear-communication)
- [Common Mistakes](#common-mistakes)
- [Quick Diagnostic](#quick-diagnostic)
- [Reference Files](#reference-files)
- [Further Reading](#further-reading)
- [About the Authors](#about-the-authors)
## Core Principle
**Build less.** The best products are not the ones with the most features but the ones that do fewer things exceptionally well. Simplicity is not a starting point — it is the destination.
**The foundation:** Traditional product development adds. The 37signals way subtracts. Getting Real says: build half a product