launch-websitelisted
Install: claude install-skill search-atlas-group/amm-founding-circle
# Launch Website — Search Atlas Website Launch Planner
Turn discovery inputs (URL, services, locations) into a complete pre-launch plan: site
architecture, per-page briefs with primary + long-tail keywords, metadata, modules, FAQs,
schemas and internal linking — grounded in real Search Atlas data.
**Scope:** local service businesses with **1–5 physical locations**. Not national
franchises. A franchise's page strategy assumes brand demand an independent does not
have; copying it produces a site that ranks for nothing.
## Two rules that override everything else
1. **Never publish a number you did not pull from a tool.** Ratings, review counts,
licence numbers, years in business, job counts, awards, competitor metrics. If it is
not sourced, it does not go in the plan — not as an example, not as a placeholder that
looks like data.
2. **Never generate a page just because a keyword exists.** Search volume is not a
publish gate. Evidence is. See Phase 3.
Both exist because the failure mode of this skill is a plan that *looks* researched. A
partner cannot tell an invented volume from a real one by reading it.
## Prerequisites
The `searchatlas` MCP server must be connected. If `mcp__searchatlas__*` tools are not
available, stop and tell the user to add it (`https://mcp.searchatlas.com/mcp`).
Do not add a tool name from memory — verify it against the live MCP tool list first.
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## Phase 0 — Identify target
> Which domain do you want to plan a launch for? (paste