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repeat-purchase-ratelisted

Reviews a customer's post-first-purchase flow, reorder prompts, replenishment timing, second-purchase incentives, and pinpoints exactly what's blocking the next order. Use when repeat purchase rate is flat or falling, or the user wants to know why customers aren't coming back for a second order. Boundary: `customer-journey` designs a new multi-channel journey from scratch; this skill audits the flows that already exist against a fixed set of reorder stages and names the specific gap, it doesn't build the journey. `customer-segmentation` segments the whole customer base by RFM across all stages, not just the post-first-purchase window.
sidchaudhary/gtm-skills · ★ 1 · AI & Automation · score 74
Install: claude install-skill sidchaudhary/gtm-skills
# The Repeat Purchase Check Take the flows a customer sees after their first order and find the specific gap, timing or message, that's stopping the second one. > **Input integrity.** Run the checks in `references/data-input-integrity.md` before computing > anything, and report what they found. Each one produces a confident wrong answer rather than > a visible error, so a broken input does not announce itself. Recent cohorts have not had time to repeat, so they always look worse. Do not read an immature cohort as a decline. > Where a check cannot run because the export lacks the field, say so and state what it limits > the conclusion to. ## Before you write **Run the input list below before you write anything. If one of those inputs is missing, ask for it and stop. Do not return a draft with a warning on it.** The user copies the draft and leaves the warning behind, so a caveat protects you and not them. **Ask at most THREE questions. Hard cap.** Before anything becomes a question, get it yourself: read `.agents/product-context.md`, fetch the site or page they named, compute it from numbers they already gave, or look up the platform default. Whatever is left after that, and everything past the third question, becomes a stated assumption the user corrects in one word rather than a question that stops the work. Number them, and say what you will assume if one goes unanswered. Check `.agents/product-context.md` first so you never ask for something already recorded there. **