case-studieslisted
Install: claude install-skill t0ddharris/mktg-os
# Case Study Creation
Create compelling customer success stories that demonstrate the company's value in detecting and stopping AI agent attacks targeting infrastructure.
## Source of Truth
Before writing any case study, consult the brain files:
- **Product facts:** `/brain/truth.md` — All claims must originate here
- **Messaging:** `/brain/positioning-and-messaging.md` (Section 2) — Use approved external messaging
- **ICP:** `/brain/positioning-and-messaging.md` (ICP section) — Ensure customer matches target profile
- **Value props:** `/brain/positioning-and-messaging.md` — Pull key differentiators from here
- **Audience language:** `/brain/audience-language.md` — Use the customer's vocabulary, not vendor-speak
- **Journey intelligence:** `/brain/customer-journey.md` — Understand objections, stall points, and what accelerates deals
If any required information is missing from the brain, mark it `[VERIFY]` and ask.
## Case Study Framework
Every case study follows this five-section structure. Keep it concise — a full case study should be roughly 600-1000 words, not 1500+.
1. **Headline & Executive Summary** — Compelling headline highlighting the main outcome/transformation, plus a 2-3 sentence summary covering customer, challenge, and result.
2. **Before [Company]** — The situation before: environment, what wasn't working, and business impact. Tell this as a narrative, not a bullet list. Use prose to set the scene and create urgency.
3. **Why They Chose [Company]** — De