← ClaudeAtlas

wf-campaign-launchlisted

Plan and execute a multi-channel marketing campaign. Use when the user wants to launch a campaign, coordinate across channels, or run a full go-to-market push. Also trigger when the user mentions 'launch campaign,' 'campaign workflow,' 'multi-channel launch,' 'GTM campaign,' 'full campaign,' or 'coordinate a launch.' For product launch strategy only, see launch-strategy. For ads only, see paid-ads.
t0ddharris/mktg-os · ★ 0 · AI & Automation · score 61
Install: claude install-skill t0ddharris/mktg-os
# Campaign Launch End-to-end workflow: plan the campaign, write the core messaging, then build out email, social, and ad assets with tracking. ## Stage 1: Campaign Strategy Load and run the `launch-strategy` skill to define: - Campaign goals and success metrics - Target audience segments - Channel strategy (which channels, in what order) - Timeline and phases - Key messages per phase **Gate:** User approves the campaign plan before creating assets. ## Stage 2: Core Messaging Load and run the `copywriting` skill to write: - Campaign headline and tagline - Core value proposition for this campaign - Key proof points and supporting messages - Landing page copy (if needed) **Gate:** User approves the messaging foundation. ## Stage 3: Email Sequence Load and run the `email-sequence` skill to build: - Launch announcement email - Follow-up nurture sequence (2-5 emails depending on campaign) - Segmentation recommendations Pass forward: campaign goals, audience segments, key messages, timeline. **Gate:** User approves the email sequence. ## Stage 4: Social Content Load and run the `social-content` skill to create: - Platform-specific posts for each campaign phase - Launch day posts - Ongoing promotion posts - Employee advocacy posts (if applicable) Pass forward: campaign messaging, timeline, key dates. **Gate:** User approves social content. ## Stage 5: Ad Creative Load and run the `ad-creative` skill to generate: - Headlines and descriptions for each target platform -