platform-guidelisted
Install: claude install-skill ttalkkaklab/social-flow
# Platform guide — the SoT for grammar and specs
A knowledge-only skill holding the writing grammar, video specs, limits, and
anti-patterns for the four publishing platforms: Threads · Instagram · Facebook ·
YouTube. produce (§9 per-platform text), publish (approval-gate review), and the
content-reviewer agent all take this skill's playbook as their baseline.
## Core principles (summary)
1. **"Share the facts, never the sentences"** — even with the same material,
redesign the speaker, register, sentence endings, and information density for
each platform. Automatic cross-posting is banned.
2. **Plain language** — viewers are non-experts. No unexplained jargon, no
translationese, no over-compressed sentences with the subject dropped. If a
term is unavoidable, lead with the plain word and gloss the term in
parentheses on first appearance only.
3. **The first encounter is everything** — the first line on Threads, the first
125 characters of an IG caption, the YT title+thumbnail, the first second and
then the first 3 seconds of the video. If you don't win there, the rest never
gets read. The first second is a measurement, not a feeling: after the build,
the first subtitle cue's start time is read off the shipped SRT, and past
1.0s it warns (playbook §7).
4. **Golden-hour replies** — how fast you answer comments in the first 60
minutes after publishing decides reach (Buffer's analysis of 1.9M posts:
replying lifts engagement Threads +42% / IG