battle-scannerlisted
Install: claude install-skill varunk130/ai-gtm-skill-library
# Battle Scanner (ARMOR Analysis)
Deconstruct competitor strategy, surface exploitable weaknesses, predict their responses to your moves, and generate win/loss playbooks.
## When to Use
- Pre-launch competitive assessment
- Competitive deal strategy
- Quarterly competitive landscape refresh
- New competitor entering the market
- Win rate declining against specific competitor
## What You'll Need
**Critical inputs (ask if not provided):**
- Your product/company name and category
- Top 3-5 known competitors
**Nice-to-have:**
- Signal Radar output (competitive threat signals)
- Win/loss data from CRM
- Customer feedback mentioning competitors
## Process
### Step 1: 4-Ring Competitor Classification
Map every competitor into concentric rings:
| Ring | Type | Threat Level | Examples |
|------|------|-------------|----------|
| Ring 1 | **Direct** -- same problem, same approach | Highest | Head-to-head feature competitors |
| Ring 2 | **Indirect** -- same problem, different approach | High | Alternative solution categories |
| Ring 3 | **Adjacent** -- different problem, could pivot | Medium | Companies with overlapping capabilities |
| Ring 4 | **Substitute** -- manual/DIY/status quo | Baseline | Spreadsheets, manual processes, in-house builds |
### Step 2: ARMOR Deep Dive (per Ring 1-2 competitor)
Analyze each competitor across 5 dimensions:
| Dimension | What to Analyze | Key Questions |
|-----------|----------------|---------------|
| **A**rchitecture | Product architectu