retainer-finderlisted

# Retainer Finder Most agencies sell projects. They make money on retainers. This skill analyzes a company and answers one question: what does this company need every month, and why would they pay for it? The output is not a proposal - it is a retainer strategy. A map of what to build toward after the first project lands. ## What this does Three phases: 1. **Depreciation Scan** - Find what is actively losing value without maintenance (rankings, audiences, social presence, email list) 2. **Dependency Map** - Identify what, if implemented, creates ongoing reliance on the agency 3. **Retainer Brief** - Estimated MRR, service stack, renewal risk, and how to transition from project to retainer ## How to use Pass a URL: ``` /retainer-finder https://empresa.com ``` Or after running `/agency-audit` on the same company - the retainer-finder uses the same signals but asks different questions. ## Phase 1 - Depreciation Scan **Goal:** Find what is already losing value without someone managing it. Unlike a project (build once, done), these are things that degrade over time without attention: | Asset | What happens without maintenance | |-------|----------------------------------| | SEO rankings | Competitors publish, you drop. Algorithm updates hit without someone to respond. | | Ad campaigns | Audiences fatigue, CPMs rise, creative goes stale. Left alone, ROAS drops. | | Email list | Deliverability degrades without cleaning. Unsent = losing 25% list value per year. | | Soci