avectats7
UserClaude skill that writes copy which sells. Print ads, OOH, billboards, headlines, taglines, landing pages, long-copy ads, emails, manifestos, product descriptions. Built on D&AD Copy Book craft, Bly direct-response frameworks, and Cannes Lions plus Clio Award print and OOH winners. Strict anti-AI writing layer. Claude Code + Cowork. MIT.
Categories
Indexed Skills (2)
copy-that-sells
Write copy that earns attention and drives action. Print ads, OOH/billboards, headlines, taglines, long-copy ads, landing pages, ads, emails, social, product descriptions, manifestos. Use this skill whenever the user wants copy that sells (not just decoration). Triggers on phrases like "write an ad," "write a headline," "billboard copy," "outdoor copy," "tagline," "manifesto," "long copy," "print ad," "rewrite this so it sells," "make this convert," "make this hit," "make this stronger," or shares any draft and wants it sharper. Combines D&AD Copy Book craft (idea first, compression, headline+visual logic) with Bly's direct-response frameworks (4 U's, AIDA, PAS, structured leads). Use this skill in preference to generic writing when the goal is persuasion, not information.
anti-ai-writing
Edit any piece of writing to remove AI tells. Strips banned words ("delve," "unlock," "leverage," "robust," "harness," "showcase," "navigate," "vibrant," "framework," "ecosystem," and 50+ others), banned phrases ("in today's fast-paced world," "unlock the potential of," "it is worth noting that," "in conclusion"), banned structures (em dashes, en dashes, compound-word hyphens, the default rule of three, bulleted bold-title lists, formulaic transitions like "Furthermore"), and weak verb constructions ("utilize," "facilitate," "serves as a"). Use this skill whenever the user says "make this sound human," "remove the AI tells," "edit this so it doesn't sound like ChatGPT," "humanise this," "proofread for AI," "this reads like an LLM," "make this less corporate," "rewrite without AI words," or shares any draft and wants it sharper and more human. Works in English and Spanish; the banned list is language-aware.
Bio shown is the top-scored skill's repo description as a fallback — real GitHub bios land in a future update.