crevideo

mcp-playbook

Deep reference / playbook for correctly driving the crevideo-reach MCP — TikTok Shop affiliate (分销) work: tool map (74 tools), the create flow, TC automation-wrapper vs direct entity, Open Collaboration (OC), read-side tool choice, filter schema, ID-space gotchas, message components, naming, reporting gotchas, sample approval, email centre, and debugging. Use when creating/listing/debugging outreach automations (TC / DM), running Open Collaborations, pulling affiliate analytics (collaboration / product / shoppable-video GMV / orders), managing affiliate creators (list / detail / blacklist / tags / lists / segments / journeys), discovering creators, approving sample requests, or handling DM / email conversations. Affiliate-only — campaign/marketing out of scope. Triggers on 自动化/目标合作/公开合作/给达人发消息/发邮件/ 分销报表/分销订单/GMV/达人表现/我的达人/找达人/黑名单/分群/申样/私信 and the English equivalents.

performance-diagnosis

Reads the 3 affiliate reports (collaboration / product / shoppable-video) and produces decision-grade insight itself — key metrics + 5 leading indicators + a decision list. This is where "Claude produces the AI insight" lives — there is NO query_ai_insight tool. Use when the user wants a performance check, health check, data review, weekly/monthly digest, or "insights and recommendations". Affiliate (分销) context. Chinese triggers: 看效果 / 体检 / 复盘数据 / 周报月报 / 这周表现怎么样 / 给我洞察和建议.

creator-fit-scoring

Scores one or more TikTok Shop creators for real sell-through fit using evidence (conversion over followers), returning a fit verdict + recommendation strength + outreach suggestion, with a lookalike-expansion recruiting mode. Use when the user wants to score, rank, evaluate, shortlist, compare, or find lookalike creators, or to process the sample creators returned by preview_target_collab. Affiliate (分销) context. Chinese triggers: 打分 / 评估 / 筛选 / 找相似达人 / 这批达人合不合适.

creator-tier-resolver

Maps a creator's evidence to a collaboration tier (Open / T1 / T2 / T3·VIP) and judges whether they hit the Open→Target graduation line. Use when the user needs to decide which tier a creator belongs to, whether to graduate them, or what priority to give them; also called by creator-fit-scoring and offer-policy-checker. Affiliate (分销) context. Chinese triggers: 判定分级 / 该不该毕业 / 用什么优先级对待.

offer-policy-checker

Validates a proposed commission/offer/outbound action against policy: within the tier's commission cap, all-in take-rate under the gate, product ACTIVATE, anti-spam params present — returning pass / warn / block + fixes. Use when setting, changing, or negotiating commission, deciding whether to accept a creator's counter-offer, or running a pre-launch compliance check; also called by outreach-message-composer and reply-triage. Affiliate (分销) context. Chinese triggers: 设置佣金 / 接受反价 / 发起前合规检查.

outreach-message-composer

Drafts TikTok Shop creator outreach copy across three channels — DM / Target Collaboration invite / email — tuning tone by tier, localizing to brand voice, forcing a compliance scan, and attaching anti-spam params. Use when the user wants to draft a DM, a Target Collaboration invite, an email, or a follow-up. Affiliate (分销) context. Chinese triggers: 起草 DM / 写触达文案 / TC 邀请语 / 写邮件 / follow-up / 邀约文案.

reply-triage

Sorts creator replies / emails / automation results into 5 priority buckets, outputs an actionable processing order, and suggests a next step per item (drafting a reply when asked). Use when the user wants to process replies, triage the inbox, or see what came in today. Affiliate (分销) context. Chinese triggers: 处理回复 / 整理 inbox / triage / 看今天收到什么 / 分类待处理.

winback-and-pruning

Analyzes a completed/failed/paused automation's task_results, buckets them by status×reason, separates recoverable cohorts from terminal ones, and produces a win-back plan or a prune/blocklist recommendation. Use when the user wants a post-mortem, failure analysis, win-back, "how is this automation doing", or how to handle silent creators. Affiliate (分销) context. Chinese triggers: 复盘 / 失败分析 / winback / 唤回 / 这条自动化表现如何 / 沉默达人怎么处理.