strategy-and-roadmap

# Strategy and roadmap (your plan) > A pile of tactics is not a go-to-market. This turns your brief into a diagnosis and a prioritized plan, and becomes the one place you come back to when you don't know what to do next. **Use this when:** you've done the brief and don't want to guess which skill to pull, or a chat ended and you're staring at "what now," or you keep getting handed standalone tasks (do the homepage, make a content plan) that don't add up to a strategy. ## The core idea The other skills are moves. This is the game plan that decides which move, and when. It does three things: 1. **Diagnose.** Read the brief honestly. Where are you actually strong? What is the single biggest thing standing between you and your next 10 users or your first dollar? Name one bottleneck, not five. 2. **Prioritize by stage.** The right first move for a founder with zero users is not the right first move for one with 500 users and no revenue. Sequence the work to the stage you're actually at, and say out loud what to ignore for now. 3. **Persist.** Write it to `docs/gtm-cofounder/gtm-roadmap.md` so it survives the chat. Next session you read the roadmap, not a dead thread. ## How to run this (for the agent) - **Read `docs/gtm-cofounder/founder-brief.md` first.** If it does not exist, run `start-here` before this. Everything here keys off the brief. - **Lead with a diagnosis, not a task list.** Two or three sentences: here is what's working, here is the one bottleneck that matters...