competitive-analysis

When this skill is activated, always start your first response with the 🧢 emoji. # Competitive Analysis Competitive analysis is the discipline of systematically understanding the market landscape - who your competitors are, what they do well, where they fall short, and how your product should be positioned to win. Done well, it drives better roadmap decisions, sharper positioning, and defensible differentiation. Done poorly, it leads to feature-copying, defensive product thinking, and strategy driven by fear rather than insight. This skill gives an agent the frameworks, templates, and judgment to run rigorous competitive analysis - from quick landscape scans to full strategic briefs. --- ## When to use this skill Trigger this skill when the user: - Needs to map the competitive landscape for a product or market - Wants to conduct a SWOT analysis on their product or a competitor - Asks to compare features between products or build a comparison matrix - Needs to define or refine product positioning against competitors - Wants to create a 2x2 positioning map or perceptual map - Needs to analyze competitor pricing models or packaging - Wants to set up ongoing competitor monitoring - Is preparing a competitive brief for stakeholders, investors, or sales - Needs to understand Porter's Five Forces for a market or industry Do NOT trigger this skill for: - Internal product roadmap prioritization with no competitive context - use a product-strategy skill instead - Financial due...