suede-attribution
FeaturedSuede-owned marketing attribution discipline. Use when the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions 'attribution,' 'attribution model,' 'first-touch vs last-touch,' 'multi-touch,' 'which channel drives revenue,' 'what's my real CAC,' 'my dashboards disagree,' 'Google/Meta says X but GA says Y,' 'MMM,' 'incrementality,' 'geo lift,' 'holdout test,' 'how did you hear about us,' 'self-reported attribution,' 'dark social,' or wants to instrument attribution themselves — 'stitch my bookings to their source,' 'SavvyCal/Calendly attribution,' 'close the identify gap,' 'track conversions on a third-party domain,' 'first-party attribution.' NOT FOR general analytics instrumentation and reporting (use suede-analytics) or revenue-ops pipeline work (use suede-revops).
Install
Quality Score: 90/100
Skill Content
Details
- Author
- JasonColapietro
- Repository
- JasonColapietro/suede-creator-skills
- Created
- 2 months ago
- Last Updated
- 2 days ago
- Language
- JavaScript
- License
- MIT
Integrates with
Bundled in these plugins
Similar Skills
Semantically similar based on skill content — not just same category
suede-analytics
Suede-owned measurement discipline for tracking plans, event and conversion instrumentation, UTM and campaign-parameter hygiene, and verification of what actually fires. Use when setting up, auditing, or repairing analytics across web, product, paid, and lifecycle surfaces. NOT FOR: experiment design or significance decisions (use suede-ab-testing), campaign optimization (use suede-ads), attribution models, model comparison, or cross-tool reconciliation (use suede-attribution), or revenue-process architecture (use suede-revops).
attribution
When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools.
attribution
Build practical B2B attribution models across first touch, lead creation, opportunity creation, multi-touch, account-based influence, and sales-sourced revenue. Produces model comparison, UTM governance, source-of-truth rules, and channel ROI view. Use when marketing and sales disagree on source or ROI.