social-media-strategy

Solid

Build and execute social media strategy for B2B — LinkedIn, X/Twitter, posting cadence, engagement tactics, content formats, sizing guides, and platform-specific best practices. Use when building social presence, planning content, or optimizing engagement. Triggers on: "social media", "LinkedIn strategy", "Twitter strategy", "X strategy", "posting guide", "social content", "engagement", "content calendar", "image sizes", "social graphics", or any social media planning request.

AI & Automation 28 stars 11 forks Updated 1 weeks ago MIT

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Quality Score: 87/100

Stars 20%
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Recency 20%
90
Frontmatter 20%
70
Documentation 15%
100
Issue Health 10%
50
License 10%
100
Description 5%
100

Skill Content

# Social Media Strategy ## Overview Social media for B2B is not about going viral — it's about being the first person your ICP thinks of when they have a problem. Every post should build trust, demonstrate expertise, or start a conversation. This skill covers platform-specific strategy, content formats, sizing guides, and engagement tactics for LinkedIn (primary B2B channel) and X/Twitter (secondary). ## When to Use - "Build a social media strategy" - "Plan LinkedIn content" - "What should I post?" - "Social media image sizes" - "Increase engagement on LinkedIn" - "Content calendar for social" ## Authoritative Foundations - **Charlie Hills** — social media strategy frameworks for B2B. Multi-channel content distribution. Personal brand as growth lever. - **Brendan Gahan** — creator economy and social engagement. Community over audience. - **Richard van der Blom (Just Connecting) — Algorithm Insights Report** — rewards: dwell time + completion rate, comment threads (especially author replies), saves, native documents (carousels). Punishes: external links in post body, hashtag stuffing (posts without hashtags now outperform by 5-10%), 5+ person tags, over-posting (>1/day), AI-sounding text. Full data and format rankings → `linkedin-algorithm`. - **Jessie Lizak (Reveting)** — weekly LinkedIn Live as anchor content; repurpose into clips, carousels, and feed posts. → `linkedin-live-strategy`. ## Step-by-Step Process ### Phase 1: Platform Selection | Platform | B...

Details

Author
LeadMagic
Repository
LeadMagic/gtm-skills
Created
1 months ago
Last Updated
1 weeks ago
Language
Python
License
MIT

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